An online campaign from Mercedes to drive fan/community support for Germany's 4th championship in the 2010
World Cup in South Africa. Really only stepped into the project mid-way through, and only responsible for just a few pages,
but contributed more concept support in this case.
An online/On-air parallel campaign for the anniversary of the 30 year old ikea shelving system.
The website allows users to participate and exhibit their own creative use
of the shelf by uploading fotos of their own billys from home.
The best fotos are in turn selected from online to be used in the television commercial montage.
This was a long-term assignment centered around not only massively increasing membership to the Ikea Family
but also to poplulate a country-wide online Ikea community for Germany, while developing the online branding
for Family as a brand. Outside of Ikeas all over germany, temporary green rooms were set up to bring
users into the community. Allowing themselves to be filmed in their virtual living rooms, they later
could design and personalize to their own expressive ends. An Ikea Forum was also integrated into the community to allow
users to share their ideas, info, and inspirations across a wide array of Ikea related themes and topics.
Building from scratch within the team at Ogilvy, once again with Uwe and Ulf. A Summer to remember.
CharityWebsite for Kids (in synch with Zurich Classics Golf Tournament in New Orleans). A viral marketing game
intended to draw new users/players to participate in hitting a virtual golfball around the world. Each completed round
trip of a golfball generates more donations by Zurich to the ForeKids! Foundation, to help children in lesser developed
countries. The objective really was originally intended to draw people into the game by making the experience a fun, quick,
colorful and easy process in which users could pass the message of donation for a good cause.
To launch the latest Gigaset home telephone this project set out to really present the new phone by highlighting
its more tactile and technical features in an elegant and sophisticated environment.
Video Animation for miniunited.de to spread word of the Silverstone Festival/ Event May 2009, celebrating Mini turning 50.
Site included guides, photos,ticket infos, event listings and best routes for arriving at the event in Oxford.
Illustration and animation of informative skits introducing users to the new features of the fully customizable
mini-community website.
Sony-Ericsson’s answer to Nokia or Apple’s iTunes. A new web-to-mobile device service allowing users to
browse, interact and download music, movies, applications directly to their hand held devices. With web services like
TrackID, users could browse real-time popular network requests of songs/new hits: visualized geographically from
countries around the world.
Group exhibition. 'Hotel' Gallery. Organized by J.M. Pozo.
Series of record sleeve designs, logo, and Identity design for Berlin/Barcelona based electronic music label.
Together with Vincent Rebers.
A really fun project with Astro Records and Niños Mutantes.
With a bit more creative license, could make it into something different and was a chance to work more by hand.
In a short time we managed to squeeze out designs for an LP, CD single, DVD digipack and tour poster.
Special event video animations/ projections for a start-up an arabic media and entertainment content creation community in abu dhabi.
Together with Casey McKinney, designed, developed and concepted the web manifestion of the online magazine. Fanzine is an ever-evolving
collection of articles, reviews, interviews, fiction and features from a wide-international net of extremely talented writers, publishers and artists.
Title animation for Unicas 4th Festival de Intérpretes Femininas.
While i only worked a short time at LaChula Productions, was doing quite a variety of things even
after returning to Berlin. In this case it was self-promotional t-shirts.
Event animations for Palau de la Musica in Barcelona.
Presentation videos for National Design Awards, Barcelona. Each was to be used as interstitial animation to presenting
different categories as well as introducing award honorees; integrating the works of the designers within each sequence.
Presentation videos for National Design Awards, Barcelona. Each was to be used as interstitial animation to presenting
different categories as well as introducing award honorees; integrating the works of the designers within each sequence.
Interior and exterior design for a custom converted 1950's Air-stream stainless steel trailer to be used in online viral-campaign
for Coke España. Later the trailer would be taken around to special festival/music events in Spain as a Fanta promotional mobile.
Series of viral marketing webisodes created by LaChula Productions. Mainly responsible for all visual effects, animations and
even art direction of some props. The series was of course targeted to a much younger Fanta drinking audience, so all the while had to maintain
bit of a zany and colorful tempo to come across as a very dynamic kids show should.
Webiste for Barcelona's prestigious MBA program, integrating a video narrative/walkthrough of the campus highlights.
Art direction, design and motion concept for online store of surf and snowboarding clothing-line.
Website for Fall/Winter stylebook highlighting new collection influenced highly by a history of punk and rock left behind by artists
and musicians passing through New York’s Chelsea hotel. Using Diesel’s graphic elements from the collection, this time more
video than previous was used to present the collection in the context of the initial fashion show.
Really was only responsible for 2 spreads in this book, but as i always enjoy a big collage...wanted to include it anyway.
A special edition book celelbrating the 50th Birthday of Diesel's founder.
Online stylebook for Diesel Spring/Summer 05 collection. The collection's inspirations drawing from post-war pacific rim influences.
Online stylebook for Diesel Fall/Winter 05 collection. The 'Wild WIld East' collection drawing its inspiration from near-east Eurasian trash culture.
Website design for introducing new Swiss Made wristwatch series from Diesel. The direction highlighting more a kind of technical elegance, integrating the watches materials into the interface.
Responsible only for 3rd part of 4, the video utilized all graphic elements and inspirations of the Fall/Winter 05 campaign.
The particular campaign was inspired by the Brazilian favela grafitti and street art.
Website of Pull & Bear's Summer 05 collection.
Motion concept for title/credits of featured fashion photography.
Packaging, identity, and exhibition catalogs for group exhibition of Scandinavian artists. Hamburger Bahnhof 2004. Done together with Fubbi Karlsson.
Book of artist's works. Done together with Fubbi Karlsson.
Online version of art and literary magazine. Done with Casey McKinney.
Online version of art and literary magazine. Done with Casey McKinney.
Final student project, GSU filmmaking program. Shot on 16mm, color/synch sound.
Student film project, GSU filmmaking program. Shot on 16mm, color/synch sound.
Experimental music video shot on super 8, edited together on avid.
Personal web project inspired by working as designer at online division of a Telecom.
